Weddings offer an opportunity for couples to showcase their unique style, while also pulling in important aspects of their heritage and culture. Sometimes, it can be tough to mesh the old with the new. But East Meets DressEast Meets Dress wants to help Asian American brides tow that line. Vivian Chan and Jenn Qiao launched […]
East Meets Dress Brings Traditional Wedding Dresses with a Modern Twist Read More »
As the insurance industry continues to embrace technology, insurance companies are feeling the pressure to create more consumer-friendly, simpler and convenient solutions. This is at a time when consumer expectations are increasingly centering around personalization, transparency and speed. As such, it’s never been more important to understand the end user to stay relevant in today’s
“The future of AI is human.” Such is the belief held by Michael Bartlett, the director of experience innovation at JMark Business Solutions. Michael has a master’s degree in artificial intelligence from the University of Sussex and uses his understanding of machine learning to craft custom technology to improve the experience of JMark’s employees and
This is a guest post from Jake Rheude at Red Stag Fulfillment. Shoppers want a quality experience, and if they don’t have one, your sales are going to take a hit. Today’s modern online shoppers are more tech-savvy than ever before, looking to connect with you and your brand, as well as read plenty of
How to Satisfy the Modern Online Shopper: Meeting Needs Read More »
What is CRM? It’s not SFA (sales force automation) and it’s not marketing automation – although many use CRM to reference these two technologies. Forrester defines CRM as: “The business processes and supporting technologies that support the key activities of targeting, acquiring, retaining, understanding, and collaborating with customers. … that is to support customers through
Bringing a Thanksgiving dinner to the table is a tall task. Pulling it off is markedly more complex than planning, preparing, and serving other meals. The dinner’s bound to be bigger and have more dishes. The timing’s tricky. Clearly, there’s way more preparation, shopping, and coordination. So, should you light your hair on fire? Go
The Modern CMO’s Role: Managing the Marketing Mayhem Read More »
Register to the webinar for your region Companies are starting to own their employee experience (EX) like never before. Finally, organizations are realizing that creating a great EX is the best strategy for driving a great customer experience (CX) and improving organizational performance. When EX and Employee
Marketing has evolved over time from,”You can have any color you want as long as it’s black” to just-in-time marketing messages that might lead to your brand posting on Reddit. We’re embracing digital channels and understanding the need to create marketing people love more and more … but do we actually grasp what’s running behind
Is Coding the Next Must-Have Skill of the Modern Marketer? Read More »
Nearly a quarter of the global online population are thinking about purchasing a car in the next 3 to 6 months. With this stat alone, you wouldn’t think the automotive industry was facing a crisis. But the truth is, demand for new cars is declining rapidly, meaning the fight for market share becomes all the
If you are reading this article you are one of the brave. Strong enough to take the risk and I commend you!, You may find yourself second guessing things about your venture like location, vendor selection and finding quality employees. One overlooked aspect of owning a successful restaurant, or any business in today’s modern age
