Cyber Monday dominated Black Friday in paid search spend, but AOV lagged
Source: NetElixir We know that Black Friday and Cyber Monday were record setters again this year, and with that, paid search spend continued to grow, as did most other metrics. Overall, mobile orders were up 18 percent over the five day period last year, according to NetElixir data. Here are some key paid search trends […]
Cyber Monday dominated Black Friday in paid search spend, but AOV lagged Read More »