A-From MTT

Software and technology provider SAP announced the launch of a new B2B software-as-a-service (SaaS) solution that will allow users.

IAB Europe releases new GDPR consent framework for comment

IAB Europe, in partnership with IAB Tech Lab, announced Thursday new technical specifications for its second iteration of the.

IAB Tech Lab has begun the process of replacing VPAID (Video Player Ad Interface Definition) with SIMID (Secure Interactive.

The latest Salesforce release underscores the company’s efforts to sunset the Classic experience in favor of the Lightning Platform.

Twitter saw an 18% increase in ad revenue year-over-year, generating $679 million during the first quart of 2019 according to.

Aaron Wreblewski, AI engineer at Zillow Group, discussed the company’s bandits testing work at MarTech Conference.Zillow Group faced a.

Pinterest’s Chief Product Officer Evan Sharp and CEO Ben SilbermannPinterest debuted on the New York Stock Exchange on Thursday.

Peter Isaacson, CMO and account-based marketing leader at Demandbase, presented at MarTech West about how to reach buying committees.

Now AdStage, a cross-channel campaign analytics and optimization platform, is getting in the add-on game with a new data.

Salesforce.com Inc. and Salesforce.org announced Monday that the San Francisco tech giant will acquire the independent nonprofit organization for.