Performance

Google Search Console adds review snippets performance, enhancement and testing reports

Google Search Console adds review snippets performance, enhancement and testing reports

SEO BLOG /

Google announced new reports within Google Search Console to help you with your review snippets. Google added a new enhancements report, a new performance report and added new support for review snippets on the rich result testing tool. Rich snippet enhancement report. The new rich snippet Enhancement report is available for those sites who have […]

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Google Ads’ Performance Planner can help predict performance across accounts

Google Ads’ Performance Planner can help predict performance across accounts

SEO BLOG /

Planning can be both exciting and exhausting, as I’m sure many of you have already found out at the start of January. New years come with new opportunities and a whole lot of planning. Throughout my 8-plus years at Google, I’ve actually come to enjoy prognostication a good deal. Despite how much I may enjoy

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New Website Launched for Odyssey Performance Limited

SEO BLOG /

(MENAFN – GetNews) IMP Digital Marketing has launched a brand-new website for Odyssey Performance Limited. ONTARIO, CANADA – Equipped with the latest in website design, Burlington digital marketing agency, IMP Digital Marketing, has launched a brand-new website for Odyssey Performance Limited. Odyssey Performance Limited is the expert in everything equine, from products that improve their

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How to Leverage First-Party Data to Boost PPC Performance

How to Leverage First-Party Data to Boost PPC Performance

SEO BLOG /

Most experts believe that the future of PPC will revolve around: An expanded use of automation. More advanced audience targeting. PPC practitioners now have a decreasing amount of control over accounts as Google pushes increased use of automation under their Smart Bidding umbrella. With greater control of PPC accounts now being handed over to machines

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Using contact-level intent monitoring to close 3 critical performance gaps in ABM

Using contact-level intent monitoring to close 3 critical performance gaps in ABM

SEO BLOG /

At the same time that the concept of customer experience seems to be attracting more and more thought leadership press, the stark reality is that in many B2B companies, three critical revenue-maximization efforts remain demonstrably sub-optimized. For ABM practitioners, closing these performance gaps promises to deliver additional improvements to the bottom line. Part of the

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Matt Southern

Google Ads to Provide More Data on the Performance of Smart Bidding

SEO BLOG /

Google Ads will provide advertisers with more transparency into the performance of smart bidding strategies. In the bid strategy report, advertisers can now view the top bidding signals that are driving the success of their ad campaign. Top bidding signals may include, but are not limited to: Device type Location Day of week Time of

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Google Search Console adds Product results filters to performance report

Google Search Console adds Product results filters to performance report

SEO BLOG /

Google announced it has added new filters to the performance report within Google Search Console to show you how well your product results are doing in search. Google now captures and displays click and impression data when rich results display based on your use of product rich results markup. The report. Find this data under

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