There are few things as nerve-wracking as hitting send on your next big email campaign. After all, you’ve spent a lot of time crafting every line of copy and choosing the perfect imagery to hit the right tone with your audience. You’ve also spent time, energy, and resources building your list, crafting segments, and A/B […]
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In the 1980s, when email and SMTP (simple mail transfer protocol) were developed, there was no need for verification and validation of messages. For the most part, the only organizations using email at the time were large companies and educational institutions. Unfortunately, as email grew, bad actors found that they could exploit recipients by sending
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Price wars create a seemingly unsolvable dilemma: Match the competitor’s price and risk losing profits, or ignore the competitor’s price and risk losing revenues. Yet, based on a vital but universally neglected business principle, there is a powerful solution to winning—and preventing—price wars. Editor’s Note: This is the second in an occasional series of articles
Some businesses make use of cutting edge materials and techniques. However, others keep old and dying artforms alive. The Hideshack is an example of the latter. They are fighting to prevent waste and keep old methods alive. The company’s goal is to prevent waste of animal hides using traditional methods. In addition to tanning their
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Regardless of how experienced you may be, there are mistakes that are easy to make when dealing with Ecommerce. I have been working on eCommerce SEO projects in my career since 2007, and in 2014, I started my own eCommerce business. Along the way, I have gone through many trials and tribulations that helped me
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The discussion on online privacy concerns is growing every day. By now, most of us have at least a rudimentary understanding of big data. We also understand the potential for misuse and abuse of the vast quantity of information stored about us. Taking steps to prevent online companies from collecting your data is smart consumerism.
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by Patrick Enderby Last updated October 10, 2019 As a modern digital marketer, you can relate. You set up an awesome campaign with solid assets and capture points that are compelling and relevant to your target audience. You then check to see how many leads you have captured, and surprise! The number is much larger
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4 Ways to Prevent Common Website Development Missteps Social Media Today Source link
4 Ways to Prevent Common Website Development Missteps – Social Media Today Read More »
