Snapchat has announced the launch of Focus, their new module-based training for advertisers and brands. Dubbed as the place for “everything you need to know about Snapchat ads,” the addition comes amidst a growth push for both users and app abilities. “Our new learning portal, Snap Focus, is our most up-to-date resource and destination to […]
It’s not uncommon for businesses to get excited about promoting new products or services through paid search advertising. But sometimes, they forget they’ll need to either increase their advertising budget for this new endeavor – or re-allocate some of their existing budget. Unfortunately, when you shift marketing budget from one area to another, you trigger
Scaling Back Your PPC Program? Here’s What You Need to Consider Read More »
YouTube Select: YouTube’s new premium advertising program adds connected TV targeting Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok Source link
YouTube Select: YouTube’s new premium advertising program adds connected TV targeting Read More »
One of my favorite parts about attending Litmus Live is learning from gifted email marketers willing to get on stage and share their ideas, tips, and insights. I also wonder, after their presentation, how those topics evolve: what’s happened since their session that would be relevant to current times and changed since they stepped off
This is a guest post from Sparkloop. It’s no secret that referral programs have incredible power to raise awareness and grow your mailing list in a highly cost-effective way. Newsletter juggernauts The Hustle, Morning Brew, and TheSkimm have all used referral programs to great effect, achieving 1 million, 2 million, and 7 million subscribers respectively.
Mojichat has announced the launch of a new advertising program targeting live-stream gaming fans. The program will provide brand imagery and links integrated into the streamers’ custom avatars and in-game chats. According to Mojichat, the Cost per thousand impressions (CPM) based program, has the ability to multiply streamer revenue as much as tenfold – eliminating
Mojichat Has a Brand Advertising Program for Streamers Read More »
The initial Paycheck Protection Program well ran dry. Congress and President Donald Trump approved $310 billion in additional funding for the program. It’s now called the PPP and Health Care Enhancement Act. In addition to the $310 billion, $60 billion has been added for the Economic Injury Disaster Loan program. Another $10 billion will be
PPP Program Refunded – What’s the Next Step for Your Small Business? Read More »
Under the CARES Act passed on March 27, 2020, independent contractors, small businesses, gig workers, and freelancers are eligible to receive a government grant of up to $10,000. The SBA sometimes refers to these grants as “advances,” but you are not required to repay this money to the government. The application process involves filling out
On Friday, April 24, President Trump signed into law a new bill providing a much needed additional $310 billion into the Paycheck Protection Program (PPP), created under the CARES Act (Coronavirus Aid, Relief and Economic Security Act) to help small businesses keep employees on the payroll, and Economic Injury Disaster Loans (EIDL). Out of the
Paycheck Protection Program, Round 2: Can Your Business Receive Any of This Money? Read More »
COVID-19 is completely changing the way the country is functioning—non-essential businesses are closing, people are working from home, and healthcare workers are seeing things they’ve never dealt with before. But despite the chaos the coronavirus is causing, digital marketing remains relevant, perhaps more relevant than before. People are continuing are shopping online more and more,
Tips for building a strong SEO program during COVID-19 Read More »
