Programs

Ultimate Hockey Transformation | Year-round off-ice training programs to help you transform your game, development, and career!

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Employee Advocacy Programs: How to Prepare for Implementation

SEO BLOG / Good To SEO

Employees have 10 times more social media followers, on average, than their company itself, according to LinkedIn research, making employees a valuable resource for organizations that want to expand their reach. Despite the popularity of employee advocacy programs in recent years, however, 1 in 10 advocacy programs don’t meet expectations. Why? The main reason is

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Customer Loyalty Programs: 4 Four Problems to Avoid

SEO BLOG / Good To SEO

How is your loyalty program doing these days? If it isn’t thriving, the four issues discussed in this article could be at fault. They’re among the most common problems that afflict loyalty programs and torpedo success in customer value marketing. Issue 1: Breaking Badly Breakage occurs when customers earn points but never redeem them for

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5 Customer Loyalty Programs for Email Marketers

SEO BLOG / Good To SEO

With the new year rolling in, many marketing teams are looking into customer loyalty program ideas to add to their marketing strategy. Whether you’re searching for ways to increase your customer retention rates or your overall user engagement rates, a customer loyalty program could provide you with many benefits. What’s even better is the fact

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Disloyalty Programs: Beat Large Competitors, Build Customer Loyalty

SEO BLOG / Good To SEO

The term “disloyalty program” is not what it may seem—a program designed to lose credibility in the eyes of your customers. Instead, and perhaps surprisingly, it is a form of effective loyalty-building based on partnership premise, and it’s gaining marketing popularity. And a better understanding of it could well open up paths to other amazing

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Commercial Weight Loss Programs Slated for Moderate Growth in 2020

SEO BLOG / Good To SEO

The total U.S. weight loss market is worth more than $72 billion, comprised of eight market segments: diet soft drinks, artificial sweeteners, health clubs, low-calorie diet entrees, meal replacement shakes and bars sold retail, commercial weight loss programs, medical programs (by MDs, hospitals and clinics, including surgery), and diet books.

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3 questions to ask before committing to martech certifications and enablement programs

SEO BLOG / Good To SEO

Despite a lingering stigma around professional certifications as “resume padding,” the evolutionary nature of martech means there’s an ongoing need for customer product enablement programs and vendor-sponsored certifications. From product-focused programs to platform-specific badges, and even professional marketing associations to distinguished universities, there are numerous continued education paths — particularly in martech — designed to

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6 Characteristics of Effective Employee Training Programs

No one doubts that employee training is important for both employee and the company. For employees, job satisfaction ranks high. A well-trained employee remains proficient and productive at work and thus, happier in the long run. For the company, more productive employees mean a better bottom line. Unfortunately, employees often dread training programs. They expect

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Corporate Wellness Programs Gain Popularity Around the World

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Would you be surprised to find a body weight scale, body mass indicator chart and height indicator in your office restrooms? What about an employer-sponsored counselling facility on site? Deloitte India offers these as part of its employee wellness program, and more and more global companies are following suite with similar initiatives to boost the

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11 Free Programs to Help Veterans Succeed as Entrepreneurs

Government, Operations, Starting A Business, veteran owned businesses, Veterans / Good To SEO

Veteran-owned businesses are an important engine of economic growth. New research from Experian has found that veterans tend to own and operate business with a larger employee base, and veteran-owned businesses have better longevity and sustainability than non veteran-owned business. (Experian analyzed and compared the credit data of veteran-owned businesses and non-veteran-owned businesses from 2015

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