pureplay

Six pureplay online retailers that opened brick-and-mortar stores – Econsultancy

For pure play retailers, or brands that started out solely in the ecommerce space, brick-and-mortar retail is now an enticing proposition. The reason for this is not just acquisition and visibility, but the ability to turn online data into insight, creating a seamless and convenient shopping experience across all channels. Here are six pureplay online …

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Five pure-play ecommerce brands who boosted sales on Instagram

Since its launch in 2010, Instagram has gone from being a simple (if popular) photo-sharing app to one of the dominant forces in social media, and especially in online retail. While the platform is great for retailers looking to boost brand awareness and increase online engagement – thanks to the growing popularity of shoppable campaigns and …

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