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Facebook’s Removing a Range of Ad Metrics and Adding New Data Labels for Context

Facebook has announced a change to some of their ad metrics to better clarify how they’re calculated, while they’re also removing some ‘unhelpful’ metrics to help marketers stay focused on more actionable objectives. First off, on clarification – Facebook will be adding some new labels to their metrics to highlight exactly how they’ve been calculated. […]

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Google Assistant now offering a wide range of games for kids and families

Amazon, Channel: Mobile, Google, Google: Google Assistant, SEO BLOG / Good To SEO

The battle of the smart speakers and home assistants is in full swing. And both Amazon and Google think that gaming and fun will help provide a competitive edge. Amazon introduced Echo Buttons, which enable families to play Alexa-based games together, in September. Today Google announced a trove of games for families and kids: “[T]he Google

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Pilot Media has new website to show off full range of offerings | Media

search engine optimization for dummies, SEO BLOG / Good To SEO

When people hear the name The Virginian-Pilot, it’s the print newspaper founded 152 years ago that most likely comes to mind first. And while print journalism remains a vital part of what the company does, Pilot Media launched a new website to showcase the other services it has to offer – PilotMediaSolutions.com. “We’ve been a

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