rise

Workplace flexibility

“Clocking In” is Now Figurative: The Rise of Remote Working

In recent years one of the major changes in work culture has been the growth of the distributed workforce. Enabled by the rise of technology, companies all over the world are increasingly allowing – and sometimes actively encouraging – remote working or other flexible arrangements. And because of this evolution, “clocking in” has become a …

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Gartner CMO Spend Survey: Martech and agency spending down, in-house resources rise

In recent years, marketing technology has increasingly been eating up more of the CMO’s budget. This year, however, Gartner’s annual CMO survey paints a slightly different picture: martech spending is down this year with a decrease of nearly ten percent. Agency spending is also down for the fourth consecutive year. Shrinking martech investment may not …

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Is Instagram’s popularity giving rise to Clickbait 2.0? – Econsultancy

We all remember the clickbait era: those dark days of “This one trick…” and “You won’t believe what happened next”, of Facebook pages dedicated to mass-produced content aimed at going viral. Most of us will also remember, or at least recognise, the names behind much of that content – websites created for the sole purpose …

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