Sarasota

Zink: Using creativity to innovate new products and services – News – Sarasota Herald-Tribune

According to Steve Jobs, “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.” …

Zink: Using creativity to innovate new products and services – News – Sarasota Herald-Tribune Read More »

Jeff Shuford: 7 skills to turbocharge your digital marketing performance – Business – Sarasota Herald-Tribune

If you want to improve your digital marketing performance in 2019 significantly, one of the smartest moves you can make is to increase your skill level. Working on your skills not only allows you to enhance the quality of your marketing, but it also gives you an unfair advantage over competitors who aren’t upgrading their …

Jeff Shuford: 7 skills to turbocharge your digital marketing performance – Business – Sarasota Herald-Tribune Read More »

Zink: SEO what? Part Two – News – Sarasota Herald-Tribune

Google and Alexa rank all pages, black hat optimization, free and paid analytical tools The following is part two of an excerpt from SCORE Business TV’s episode on Search Engine Optimization (SEO). The complete TV show is available at: https://manasota.score.org/resource/digital-marketing-seo-non-techies Consumers are bombarded daily by digital marketing messages. Business owners are aware that digital marketing …

Zink: SEO what? Part Two – News – Sarasota Herald-Tribune Read More »

Zink: On SEO: Long-tail keywords, optimization and back links – News – Sarasota Herald-Tribune

SEO what? Part One The following is an excerpt from SCORE Business TV’s episode on Search Engine Optimization (SEO). The complete TV show is available at: https://manasota.score.org/resource/digital-marketing-seo-non-techies Consumers are bombarded daily by digital marketing messages. Business owners are aware that digital marketing is essential to their growth and survival. This show explains digital marketing and …

Zink: On SEO: Long-tail keywords, optimization and back links – News – Sarasota Herald-Tribune Read More »

Jeff Shuford: How to attract more customers to your small business for free – Business – Sarasota Herald-Tribune

Jeff Shuford More Content Now Thursday Aug 8, 2019 at 11:43 AM Are you tired of lackluster sales? Frustrated with walk-in customers who never buy? It might be time to up your marketing game is you want to increase your small business’ sales rate. Before you start saying “But I can’t afford to advertise,” be aware, …

Jeff Shuford: How to attract more customers to your small business for free – Business – Sarasota Herald-Tribune Read More »

Zink: Social media for non-techies — Part 1 – News – Sarasota Herald-Tribune

Business owners and entrepreneurs are becoming increasingly aware that social media is a vital part of any marketing plan. Many of them don’t have a complete understanding of this technology. They don’t know what it is or how to use it. What follows is an edited excerpt from SCORE Business TV, Episode 10, on Social …

Zink: Social media for non-techies — Part 1 – News – Sarasota Herald-Tribune Read More »

Art Center Sarasota opens digital gallery for local artists – Entertainment & Life – Sarasota Herald-Tribune

Art Center’s new artsite allows artists to display up to six works for sale Susan Hurwitch, a mixed media and collage artist in Sarasota, tries to sell her work and budget her time. Not necessarily in that order. “Most artists spend 70 percent of their time on marketing and 30 percent on making art,” she …

Art Center Sarasota opens digital gallery for local artists – Entertainment & Life – Sarasota Herald-Tribune Read More »