According to Steve Jobs, “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.” […]
If you want to improve your digital marketing performance in 2019 significantly, one of the smartest moves you can make is to increase your skill level. Working on your skills not only allows you to enhance the quality of your marketing, but it also gives you an unfair advantage over competitors who aren’t upgrading their
Google and Alexa rank all pages, black hat optimization, free and paid analytical tools The following is part two of an excerpt from SCORE Business TV’s episode on Search Engine Optimization (SEO). The complete TV show is available at: https://manasota.score.org/resource/digital-marketing-seo-non-techies Consumers are bombarded daily by digital marketing messages. Business owners are aware that digital marketing
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SEO what? Part One The following is an excerpt from SCORE Business TV’s episode on Search Engine Optimization (SEO). The complete TV show is available at: https://manasota.score.org/resource/digital-marketing-seo-non-techies Consumers are bombarded daily by digital marketing messages. Business owners are aware that digital marketing is essential to their growth and survival. This show explains digital marketing and
Jeff Shuford More Content Now Thursday Aug 8, 2019 at 11:43 AM Are you tired of lackluster sales? Frustrated with walk-in customers who never buy? It might be time to up your marketing game is you want to increase your small business’ sales rate. Before you start saying “But I can’t afford to advertise,” be aware,
Business owners and entrepreneurs are becoming increasingly aware that social media is a vital part of any marketing plan. Many of them don’t have a complete understanding of this technology. They don’t know what it is or how to use it. What follows is an edited excerpt from SCORE Business TV, Episode 10, on Social
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Art Center’s new artsite allows artists to display up to six works for sale Susan Hurwitch, a mixed media and collage artist in Sarasota, tries to sell her work and budget her time. Not necessarily in that order. “Most artists spend 70 percent of their time on marketing and 30 percent on making art,” she
All CEOs should know their exit options and their digital value impact. If you are considering selling your business now or in the future, you should be cognizant of possible exit strategy options that may be available to you. You should be thinking about your departure options at least annually. To do this, first evaluate
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Watching GrowFL’s celebration at the Straz Performing Arts Center last month, it was almost easy to forget I was at a business gathering. Companies that were being celebrated as the top 50 Companies to Watch in Florida were given the rock star treatment that is generally reserved for, well, rock stars! This a small but
The customer experience should be at the heart of your digital strategy. Enrich your customer digital strategy with online surveys, reviews and social-media interactions. Even if you’re not selling products or services online, you should implement these digital customer interactions to build and enhance relations with your customers so they keep coming back. In addition,
