Schemaorg

Schema.org is hard; we’re making it easy • Yoast

Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast and the Lead Marketing & Communication for WordPress.org. He’s a digital marketer, developer and an Open Source fanatic. Getting a Schema.org implementation right on a website was – until today – enormously painful. There was not enough documentation and no …

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The complete beginner’s guide to Schema.org markup

Do you know how to speak ‘search engine’? If there was ever a universal language for communicating with search engines, Schema.org is probably it. What is Schema markup? Before I answer that question, first I need to explain what structured data is. In its simplest sense, structured data is information formatted in a way that …

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Bing has confirmed support for JSON-LD formatted Schema.org markup

Bing has confirmed that it is actively building out verification tools within its Webmaster Tools set to enable verification of schema.org structured data markup that is in JSON-LD format. Existing support includes validation for schema.org markup in Microdata or RDFa format only. After seeing this tweet from CBSi’s Jon Henshaw, we reached out to Bing …

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