Facebook will roll out a new ad info panel, with more specific insight into ad targeting as part of its ongoing measures to provide more data transparency. Source link
Facebook's Updating it's 'Why Am I Seeing This?' Ad Info with More Specific Detail Read More »
Google often changes its metrics to optimize its working. It has started using real user measurements to score page ranks. Page speed is a distinct scenario in ranking a page of a particular site. From 2015, Google started measuring page speed as a specific factor apart from technical SEO. Google has launched a new algorithm designed
Eliminating Specific Web Results For Improved Google Searches Read More »
Quora advertisers can now retarget users that have visited specific question pages, the question-and-answer platform announced Tuesday. Why you should care Quora Product Manager Elynn Lee said that user questions can “provide a valuable signal on intent.” “For example, if a Quora user is reading questions about how to buy the best marketing automation software, it’s
Quora advertisers can now retarget users who looked at specific questions Read More »
Google posted on their data anomalies page an update about their Jobs Postings Report saying after April 10, 2018 and onwards Google will be showing more specific errors in that report. This will help those who implement job schema to better debug any issues they have going forward. Google wrote: The generic “missing or invalid
Google Search Console Job Posting Report Offers More Specific Errors Read More »
Twitter has updated its tweet reporting options, which will now enable users to provide more details on the nature of the issue. Source link
Twitter Updates Tweet Reporting Options to Cover More Specific Issues and Concerns Read More »
Using latent semantic indexing (LSI) keywords – terms and phrases that are similar or related to the target keyword of a webpage – in that page’s content can be highly, highly advantageous to your SEO results. That is, if you know how to find them. The rise of semantic search, employed by search engines in their efforts to achieve a more accurate and contextual understanding of an information searcher’s true intent, has altered SEO such
4 specific strategies for finding LSI keywords that’ll boost your SEO Read More »
Facebook is looking for new ways to give users more control over the content they see in their News Feed. Today, the company announced it is testing a new “Keyword Snooze” feature that will allow users to snooze posts with selected keywords or phrases for a 30-day period. “If you choose to ‘snooze’ a keyword,
How to ensure you track performance against target KPIs, we all have them, sometimes we set them for ourselves, often they are set for us! The question is, are the KPIs you are reviewing supporting your efforts into making the boat go faster? Are they translated from business goals or just a bunch of metrics someone thought they may as well
Translating business goals to specific objectives and KPIs Read More »
Measuring the value of PR and marketing efforts on social media continues to be a pain point for many communicators. In the broad strokes, most measurement initiatives proceed in three stages. First, you need to define the goal, then you need to determine the key performance indicators that align with those business goals. Finally, you
KPI Cheat Sheet for 4 Specific Brand Goals Read More »
Here’s a quick one – Twitter has announced a new update which will enable users to share live videos which will start playing at a specific point, as chosen by the sharer. Did you just watch something in a live video on Twitter that you want others to see? We’re introducing Timestamps — a new
Twitter Adds New Option to Share Live Videos from Specific Playback Point Read More »
