With social media giving everyone their own platform to share their thoughts and opinions, influencer marketing has logically been on the rise. But in 2018, it looks set to become even more prominent, with more consumers relying on social platforms to help shape their opinions on everything – from products to political affiliations. But how […]
Influencer Marketing Stats Round-Up [Infographic] Read More »
So, you want to rank higher on Google, you’re considering investing time and/or money into an SEO strategy – but are you equipped with the relevant facts? Modern Technolab share the stats you need to know in this infographic. They break things down into the following categories: Organic traffic stats Industry spending stats Local search behavior
Want to Rank Higher on Google? 60 SEO Stats You Need to Know First [Infographic] Read More »
Finding a work-life balance, no pun intended, is a work in progress. And in a world where your work can follow you anywhere, finding this balance is becoming increasingly more difficult. The new infographic from Family Living Today and Now Sourcing looks at why it is especially hard for workers in the US. Compared to
Pinterest’s innovative Lens search tool, which enables users to search for items based on images taken with the Pinterest camera, has proven to be a hit with the app’s growing user base. A year after launch, Pinterest says users are now conducting more than 600 million visual searches per month. That’s a significant increase on
Pinterest Adds New Text Accompaniment for Lens Searches, Provides New Stats on Lens Use Read More »
Last year we looked at how delivering effort-free customer experiences was the driving force behind the change in customer expectations. Whilst delivering effortless customer service is still critical to delivering seamless customer experiences, a lot changed in 2017 also. The digital customer service landscape evolved significantly, truly undergoing its own digital transformation. The maturation of
The Top 5 Customer Service Stats and Trends For 2018 Read More »
Is 2018 the year you embrace content marketing? Need some facts and figures to help form your strategy? Point Visible share the stats you need to know in this infographic. Here are a few that stand out: 91% of B2B marketers use content marketing 86% of B2C marketers use content marketing More than 70% of marketers
50+ Content Marketing Stats to Guide Your 2018 Strategy [Infographic] Read More »
What happened in the world of influencer marketing last year? An infographic by influencer marketing platform Collective Bias, an Inmar influencer marketing company, highlights key points from several studies the company published in 2017 and 2016, and offers insights into the marketing tactic. Specifically, the graphic looks at trends in the following categories: famous faces,
Most B2B firms are now buying or selling advertising programmatically, according to a recent report from Dun & Bradstreet and Adweek BrandShare. The report was based on data from a survey conducted in September and October 2017 among 164 B2B marketers. Some 63% of respondents say their firm is currently buying or selling advertising programmatically.
Nearly one-fourth of Americans listen to a podcast at least monthly, according to data cited in an infographic by Concordia University Saint Paul. “With the podcasting boom, audio has maintained solid footing in the world of content—telling great stories and growing a loyal audience along the way,” the infographic states. It goes on to include data
The average clickthrough rate (CTR) of Facebook ads increased both year over year and quarter over quarter in 3Q17, according to recent research from iProspect. The report was based on 3Q17 data from the Facebook campaigns of 210 brands managed by iProspect U.S. (the spend was not confined to US markets). The analysis included data
