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Getting a business online is one of the most efficient and effective ways to increase sales. The University of Wisconsin-La Crosse Small Business Development Center will offer “WordPress Basics” to help businesses improve online presence.

The course will be offered in two sessions: 5:30-8:30 p.m. Mondays, Sept. 18 and Oct. 9.

The hands-on class allows participants to build their own WordPress website under the guidance of a professional web developer. The class will provide a guided tour of how to setup and configure a website using the WordPres,s open-source platform. The first session will help participants install a theme, add and edit pages, and add and configure widgets and plugins. The second session will allow participants the opportunity to ask questions and get one-on-one help building their websites.

Sarah Arendt-Beyer, facilitator of this course, is the marketing director at DigiSage Inc. in La Crosse. The UW-L graduate recently completed an MBA from the Minnesota School of Business. Arendt-Beyer specializes in marketing and branding, writing, search engine optimization and search engine marketing, email marketing, social media marketing, website development, and project management.

Registration is $169 and includes both sessions, course materials and three months of website hosting. Registration is required; seating is limited. The deadline to register is Tuesday, Sept. 12.

To register of for more information, contact the center at 608-785-8783.



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