WHAT IS INFLUENCER OUTREACH? Influencer outreach is a marketing discipline of identifying influencers in an industry, qualifying them based on relevance, clout, and engagement, and pursuing them by adding value to what they do. It is a common practice in different outreach campaigns. The only difference is that you are reaching out to an […]
Website promotion is not rocket-science. You can learn it in little steps. By understanding how it works and training yourself to apply the process, it won’t take you longer to see results from your activity. Today’s post will not cover all the methodologies and practices in website promotion — there are so many and it’s
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Gmail has been widely used as a common outreach platform for marketers reaching out to webmasters, publishers, and other link partners. In hopes for any action from the end-user (i.e. a link or social share), marketers send initial pitches and engages respondents until the desired action is made. Today, we’ll cover 10 Gmail extensions that
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The “skyscraper technique” by Brian Dean of Backlinko, has reached its peak of popularity because of its easy-to-follow process yet has produced effective results for most people who executed the methodology. Of course, not all have reaped the fruits of their labor, some have missed the objective of building and earning organic links through its
Outreach is an effective way to form relationships with people who haven’t known/seen your brand, and are likely be interested to get more eyeballs to your content – either through contextual linking or social sharing. It’s easy to look up to successful case studies in acquiring links and getting more traffic through email outreach. The
In this blog, I’ve covered a lot of topics pertaining to outreach, from pitching bloggers, finding contacts’ email addresses to making tweaks to certain outreach facets to increase response rates. But one that I haven’t discussed yet is on the subject of follow-ups. There are four realities that I can base from my experiences about
