4 Rules for Writing an Effective Email Preheader

Less than three seconds. That’s the average amount of time you have to capture a subscriber’s attention in his or her crowded inbox, according to a study from marketing company Movable Ink. Talk about a short window. So what’s an easy way to make an impact and stand out? Include an email preheader in each …

4 Rules for Writing an Effective Email Preheader Read More »