search engine optimization google

Keeping Up with Google Rankbrain in 2018 and Beyond

search engine optimization google, SEO BLOG /

Over the years, SEO has gone through several transformations. Starting from simple keyword targeting through to complex website optimization processes, to the ever-dynamic tactics to optimize content across multiple devices, SEO rules are ever changing. Nevertheless, the basics like keyword-rich and consistent content, optimized links and meta tags, are still around and other crucial factors […]

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There are no SEO shortcuts: Older Web content dominates Google search

search engine optimization google, SEO BLOG /

Older web pages dominate the first page of Google’s search results and new page — less than one year old — represent just 0.3 percent of the top ten Search Engine Results Pages (SERPs) for 2 million randomly selected keywords. The Web Site Group prepared the following infographic based on a study by Ahrefs, a

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If You Want to Sell More on Amazon, You Need to Rank on Google — Here’s How

search engine optimization google, SEO BLOG /

Here’s why you should utilize two search engines, not one. August 22, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. How do you get customers to see your products? Sure, it’s great that you have them listed on Amazon. You’re going to get some hits from Amazon’s own search algorithm. However,

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Here’s How Google Search Works, Mr. President

search engine optimization google, SEO BLOG /

In a Tuesday morning Twitter rant, President Donald Trump lashed out at tech giant Google, accusing the world’s most powerful search engine of biasing results to trash his image. This two-part thread goes on to claim that conservative media is “shut out,” and he ends it by threatening action. ….results on “Trump News” are from

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Microsoft Bing Search, Advertising Teams Binge On Automation 01/21/2019

search engine optimization google, SEO BLOG /

Microsoft’s Bing team in 2019 will strongly focus on automation to give marketers back time, audiences to better target campaigns, and attribution to more accurately measure budgets. All will rely on data and artificial intelligence to buy media, but some also will depend on responsiveness and feedback from advertisers.  David Pann, GM of global head

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Google May Be Biased—but Not in the Way Trump Thinks It Is – Adweek

search engine optimization google, SEO BLOG /

A week after a House Judiciary Committee hearing on search engine bias, Donald Trump was still crying wolf on Twitter, alleging tech companies like Google and the very platform he tweets upon favor his political rivals. According to data from analytics firm Brandwatch, Trump has tweeted about bias at least 25 times since taking office. And

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After a year of rapid growth, Elite SEM promotes Zach Morrison to CEO; Founder Ben Kirshner transitions to Chairman of the Board

search engine optimization google, SEO BLOG /

NEW YORK, Jan. 17, 2019 /PRNewswire/ — Award-winning digital marketing agency, Elite SEM, today announced that president Zach Morrison has been promoted to Chief Executive Officer, while founder Ben Kirshner has assumed a new role as Chairman of the Board. The executive promotions follow a year of rapid growth –  with an over 40% organic increase

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