Big

Most People Don't Understand Search Engines, And That's A Big Problem

Most People Don’t Understand Search Engines, And That’s A Big Problem

Most people don’t really understand how search engines work creating a landscape where the only ones who really benefit from Google Search are Google, big brands, and advertisers. Google Search is far from the level playing field it should be – and that’s a problem. The idea behind Google Search is simple: you search for something and the smart …

Most People Don’t Understand Search Engines, And That’s A Big Problem Read More »

App_remarketing_is_not_stalking_featured_image

Why, When, and How to Use App Remarketing: 5 Key Scenarios for 5 Big Verticals

Remarketing is not a marketing buzzword for stalking.  Admittedly, when done wrong, it can come across that way to would-be customers that see your logo or products lurking around online, following them everywhere they go. But when done right and with tact, it can do wonders for app growth.  So, when does remarketing go from …

Why, When, and How to Use App Remarketing: 5 Key Scenarios for 5 Big Verticals Read More »

The Sports Spike: Why Mobile Advertisers Need to Go Broader Around the Big Games

The Sports Spike: Why Mobile Advertisers Need to Go Broader Around the Big Games

The following is a guest contributed post from Gareth Noonan, General Manager, Americas at Smaato. When it comes to major sporting events like the Super Bowl and World Cup, inventory in sports apps is a hot commodity — and rightfully so. These apps represent an excellent way to reach engaged sports fans at contextually relevant …

The Sports Spike: Why Mobile Advertisers Need to Go Broader Around the Big Games Read More »

Internet of Voice: The Next Big Thing to Generate Real Estate Leads

Internet of Voice (IoV), commonly referred to as ‘voice search’ is set to be the next big thing in marketing for various businesses. Several key leaders in the marketing industry are predicting IoV to be the marketplace disruptor in the coming years. IoV Overview Voice search refers to sending a query using your voice instead …

Internet of Voice: The Next Big Thing to Generate Real Estate Leads Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com