Cloud

Snaps launches a Marketing Cloud for chatbots, messaging and emojis

A-From MTT, Channel: Martech: Social, Chat & Text Messaging Apps, Machine Learning & Artificial Intelligence, Marketing Tools, Marketing Tools: Social Media, SEO BLOG / Good To SEO

Last week, Sprout Social announced a do-it-yourself bot creation platform for Twitter. This week, Snaps has released its self-service Conversational Marketing Cloud, which lets marketers create chatbots, emoji keyboards and custom iMessages. The platform has been in beta testing with selected brands — including Nordstrom, Nike Jordan and Marriott Rewards — for the last year […]

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Are You Giving Cloud ERP a Fair Chance? 3 Reasons Why Cloud ERP Is Misunderstood

BrandViews / VAI, SEO BLOG / Good To SEO

Has your business yet to take advantage of Cloud ERP? According to Aberdeen Group, Top Performers Know It’s Time to Migrate to Cloud ERP, the percentage of organizations considering a cloud solution has increased from 23% to 59% since 2016; finally surpassing on-premise solutions. While some businesses see the benefits of a cloud-based solution, others

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AgilOne’s Customer Data Platform Enhances Oracle Marketing Cloud: Three Integration Highlights

Product News, SEO BLOG / Good To SEO

This week, AgilOne announced new integrations with Oracle Marketing Cloud. With AgilOne’s customer data platform powering engagement through Oracle Marketing Cloud, marketers can create more consistent, orchestrated, and authentic relationships across channels. So, how do we do it? AgilOne feeds a single view of the customer data into OMC that incorporates first party information unified across

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Transactional vs. Promotional | Oracle Marketing Cloud

Email Marketing, SEO BLOG / Good To SEO

Senders often approach our team with questions around “transactional” messaging. Sometimes our team receives email examples and are asked whether or not those messages can be sent off their transactional IP. Other times senders will try to “disguise” messages as transactional under the assumption that if they send it off their transactional IP then they

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