Creativity

Creativity and innovation should fuel technology choices

It’s tempting to assume that technology is the key when it comes to reaching your audience and engaging them. However, creativity and innovation trump purely technological choices. From omnichannel presence to new channel launches, these are vital ingredients to transform your marketing while ensuring that it is both objective and trackable. Creative content must be …

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8 Best Android Drawing Apps To Unleash Your Creativity

Although nothing can replicate the touch of paintbrushes on canvas, we can’t deny that we are living in an era where digital art is highly valued. As evident from the popularity of posters and infographics, digital art is in a lot of demand these days. Apart from being a work of art, they also help …

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Zink: Using creativity to innovate new products and services – News – Sarasota Herald-Tribune

According to Steve Jobs, “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.” …

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How to maximise creativity within client-agency relationships – Econsultancy

As a client, it’s often difficult to know how much freedom to grant your agency. Leaving agencies to their own devices can result in some unexpected results further down the line. Sticking your oar in too much can frustrate relationships and lead to mixed signals and, ultimately, a confused result. So, how do you go …

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