June’s Litmus Live Day was all about personalization and using data to tell stories. Scott Stratten, president of UnMarketing, joined us to talk about humanizing your messaging during global unrest, staying true to the needs of your customers, and the disconnect between management teams and marketers on what makes sense to monitor in their email …
It’s been nearly three full months since many states issued shelter-in-place laws due to the coronavirus pandemic. You may or may not have been able to see Dad since then. Well, Father’s Day is coming up fast (it’s tomorrow!), and it’s a great time to remind him he’s one of your favorite people. We already …
(The exception, Twitch said, was showing protest content that violates its guidelines because it is extremely violent or contains illegal acts. ) Some streamers said that while they haven’t had any official communication with Twitch about the protests, company employees have privately supported their efforts. Mr. Whiting said a Twitch employee had reached out to …
Where Black Lives Matter Protesters Stream Live Every Day: Twitch Read More »
It is going to be over 90F here in Maine today. That temperature will make it feel like summer a few days before the summer solstice. Many refer to the summer solstice as the “longest day of the year” when they really mean “longest period of daylight in a day.” But that’s beside the point …
Email metrics are powerful tools to help build contextually relevant campaigns for subscribers. Too often, we review the performance of email sends to report on open or conversion rates, track deliverability and unsubscribes, or pull these further down to examine lifetime customer value and pipeline opportunities. Knowing this information is important, but how often do …
Bringing Data to Life: What’s Coming Up at Litmus Live Day in June – Litmus Read More »
Google’s efforts to keep spam out of search results are detailed in the company’s annual webspam report, published today. According to the report, over 99% of Google’s search results are spam-free, and the company goes to great lengths to keep it that way. For instance, Google’s webspam team discovers 25 billion spammy pages every day …
Google Finds Over 25 Billion Spammy Pages Every Day Read More »
There is widespread agreement that the only way to safely reopen the economy is through a massive increase in testing. The US needs to test millions of people per day to effectively track and then contain the covid-19 pandemic. This is a tall order. The country tested only around 210,000 people per day last week, …
The US already has the technology to test millions of people a day Read More »
The news: A group of experts has produced a plan for the US to reopen its economy safely this summer. However, it’s contingent on doing at least 20 million tests every day, scaling up contact tracing, and ensuring those who need to isolate can be properly supported. The report, produced by 45 cross-disciplinary experts assembled …
The US will need to do 20 million tests a day to reopen safely Read More »
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In celebration of International Women’s Day, we would like to take a moment to honor all the Women of Confirmit. While our company is full of smart, talented women, we’ve chosen to interview our Executive Vice President of Global Human Resources, Heidi Brumbach. Heidi has been part of the Confirmit team for 13 years …
When the stock market is on an upward tear, day trading becomes popular. You sit in your basement, surrounded by terminals and tickers, searching for the latest bits of information, hoping to make a profit buying and selling based on what’s happening in this very instant. It’s pretty tempting to day trade your emotions. We’ve …
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How to Write and Publish Your Own Ebook – 7 Day Ebook Read More »
