Display

Google Ads Data Hub testing audience lists for display campaigns, adding new features

Google Ads Data Hub testing audience lists for display campaigns, adding new features – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok […]

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Create display network exclusion lists with this (free) tool

Create display network exclusion lists with this (free) tool

Tired of manually weeding through placement reports to exclude inappropriate websites and apps from your display campaigns? So was Dave Rigotti. He’s built a tool called ExclusionSites.com. And it’s about as straightforward as its name. “I’ve spent 15 years managing paid media and running marketing teams,” said Rigotti, “and I am always shocked to see

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Social now dominates $57.3 billion U.S. programmatic display market

Social now dominates $57.3 billion U.S. programmatic display market

Social is accounting for a higher-than-expected share of programmatic display ad spending. Advertisers in the U.S. will spend more than $57 billion on programmatic digital display by the end of 2019, with 56.3% of that going to ad units on social platforms, a new report from eMarketer predicts. Social’s share of programmatic display spending is

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YouTube to Display Shopping Ads on the Home Feed and in Search Results

YouTube to Display Shopping Ads on the Home Feed and in Search Results

Google is bringing shopping ads to YouTube’s home feed and search results, letting advertisers tap into users’ shopping intent. Users are increasingly turning to videos to help them decide what to buy during the holiday season, Google says, which is why it will benefit advertisers to have their shopping ads displayed on YouTube: “Video has

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Display Advertising Stats 2019: SEMrush Business & Industrial Edition. Image 0

Display Advertising Stats 2019: Business and Industrial Edition

Google Display Network (GDN) is a collection of online sites, apps, and digital spaces where image-centric display advertising is deployed. The network helps businesses reach target consumers on the websites and apps they most use as part of their browsing experience. For example, consumers may view ads while watching a YouTube video or checking Gmail. 

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TCL’s Tri-Fold Smartphone with a 10-inch Flexible Display is Unlike Any That You’ve Seen Before – TechEBlog

Photo credit: Tyler Lizenby / CNETTCL is currently working on a tri-fold smartphone prototype with dual-hinges that opens up to reveal a 10-inch tablet. These hinges can move in various directions, whether it be folding in, like a book, or the opposite way. They create a zigzag shape as it’s opened or closed, and looks

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Responsive Display Ads Are Replacing Legacy Display Ads

If you’re a Google advertiser, you probably received a quaint little email from the search giant in your inbox yesterday afternoon. The message? Responsive display ads are replacing legacy display ads in your Google Display Network (GDN) campaigns.  What does this change mean for display advertisers? Let’s dig in.  What are responsive display ads?  Debuted

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