Distrust

More people trust (and distrust) Facebook than any other social site - [survey]

More people trust (and distrust) Facebook than any other social site – [survey]

Facebook is both the most and least trusted social media platform in North America. That’s according to a new study from location data provider Freckle, which recently surveyed 1,200 adults on questions of media, privacy and trust. Freckle’s survey is one of several privacy related studies being released over the next few weeks as we …

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The Democratization of Distrust Is Our Biggest Opportunity

Doesn’t it seem like attention is getting a lot of, well, attention? Every day you see new strategies to increase the attention we receive from our audiences and buyers. You have “attention marketing,” a term describing a business model built around the hyper growth of social media. There is the “attention economy,” which elevates the …

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