Email marketing for ecommerce brands isn’t exactly a new art; however, it’s one that needs to be addressed, given the sheer number of emails that consumers receive each and every day. Unfortunately, many ecommerce names simply send out pesky ads to all of their customers, with nothing more than “buy now” promotions. When it comes […]
3 Email Marketing Ecommerce Ideas That Will Empower Your Brand Read More »
DALLAS–(BUSINESS WIRE)– Together, Kibo, Certona, and Monetate will provide retailers and brands with a more powerful set of solutions to curate personalized customer experiences across channels Kibo, a leader in cloud commerce, today announced it has entered into an agreement to acquire leading testing and optimization provider, Monetate. The acquisition will expand Kibo’s personalization capabilities
DALLAS, Sept. 5, 2019 /PRNewswire/ — The Digital Marketing Institute (DMI), the global standard in digital marketing professional learning and certification, and the IAB, the national trade association for the digital media and marketing industries, today announced a new partnership that extends and enhances the learning and certification opportunities of its members and learners. IAB Certified Members
PR pros have been working for years on new PR trends that will propel their communications strategy forward. Today we’re going to focus on one trend that works quite well with digital public relations, yet is often neglected — SEO. SEO, or search engine optimization, is the practice of improving traffic to your website content
Content, and specifically thought leadership, is now recognised as the perfect means to help drive the business development (BD) process. Sharing content with prospects helps sales and BD representatives show empathy with their pain points. It also helps steer that prospect towards accepting your solution as their solution. The prospects love it, too, as it
How to Empower Your Sales Team With Thought Leadership Read More »
This interview has been edited for clarity. I was 9 or 8 when my father showed me how to use askjeeves.com — before Google. I just remember he showed me how to search something, probably related to dogs. Then results came up after my query and I was like, “What happened? Is this black magic?” My Dad
The internet saved her from a cult. Now she uses code to empower other women Read More »
NEW YORK, July 5, 2019 /PRNewswire/ — With almost 7.5 million women in the United States workforce, it’s no surprise that record numbers of women are joining together, forming empowering communities, both online and offline, and are making their voices heard in Congress. Despite all of the progress made in recent years, pay gaps still
Three Pieces of Advice to Empower Fellow Businesswomen Read More »
Cape Town, South Africa – E-commerce is growing at an alarming rate, by offering a wider range of items for consumers. However, it still accounts for a small fraction of overall sales. Bulk Trader announces its blockchain powered online marketplace platform dedicated to B2B sales and services. It’s a system designed to connect manufacturers with
Imagine you’re looking to buy a new product but you aren’t quite sure which brand to go with. You research a bit online before realizing a few of your friends just bought the same product. What’s your next step? If you’d pick up the phone and ask for their opinion, welcome to the club. We
5 Ways to Empower Your Marketing Manager (and Get Better Results) Read More »
Every hotel has a different distribution channel mix, as they all have unique business needs and defined goals and objectives. In order to generate more quality leads and increase revenue and ROI, each hotel needs to optimize its distribution channel mix, which they can effectively do with a hotel booking channel manager.
Empower Your Hotel with an Effective Distribution Channel Mix Read More »
