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How to safeguard your privacy while building your digital business

How to safeguard your privacy while building your digital business – Search Engine Watch

30-second summary: The need to become a public persona in order to be a successful business owner is overrated Contrary to popular belief, it is possible to create an anonymous digital entity while using a majority of efficient marketing strategies The problem arises when you already have your personal data published and want to delete […]

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App store optimization success: Top five KPIs you must measure - Search Engine Watch

App store optimization success: Top five KPIs you must measure – Search Engine Watch

30-second summary: Mobile applications have become essential for human life, It has managed to reach every corner of the world, it is used for all kinds of things. There are more than two million mobile apps available in app stores but all of them are not equally successful. App Store Optimization (ASO) is one of

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Live with Search Engine Land: BuzzFeed on the future of AMP and what to consider before Google lifts the Top Stories requirement

Live with Search Engine Land: BuzzFeed on the future of AMP and what to consider before Google lifts the Top Stories requirement

Live with Search Engine Land: BuzzFeed on the future of AMP and what to consider before Google lifts the Top Stories requirement Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by

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Sessions performed site search Google Analytics custom segment

Eight great tips for internal site search optimization – Search Engine Watch

30-second summary: An under-optimized UX can sometimes limit the user’s journey by creating roadblocks to conversions. Internal site search is one of the hidden gems every SEO should know about.  Not only does it improve UX and conversions but literally shows us what’s missing in our content strategy and product range. CRO Expert Marco Bonomo reveals the top eight tips on internal

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Stats showing success of FAQ schema markup implementation

How to win at SEO with FAQ schema markup – Search Engine Watch

30-second summary: According to Neil Patel, less than one percent of businesses take advantage of FAQ schema markups.  There are several benefits schema markups provide to your overall SEO rankings.  Implemented correctly, the FAQ schema markup can get your site into the featured snippets section of Google’s first page.  Google has outlined which pages are eligible and

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Chaotic communication: COVID-19 is rewriting our cultural rules of connection - Search Engine Watch

Chaotic communication: COVID-19 is rewriting our cultural rules of connection – Search Engine Watch

30-second summary: Quarantine and the COVID-19 crisis have totally rewritten our cultural rules of communication. But the frantic ways we’re corresponding now will likely shift the way we connect long beyond the end of lockdown.  Open Mind Strategy’s Megan Routh shares four crucial shifts in online behaviors with examples of how brands like Skittles, Frito Lay’s, and many other popular faces

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Google's New Head of Search - Prabhakar Raghavan - Search Engine Journal

Google’s New Head of Search – Prabhakar Raghavan – Search Engine Journal

The new head of Google search, Prabhakar Raghavan, has been at the forefront of search related research. A focus of his research includes co-authoring research on link analysis as far back as 2000 as well as the Yahoo Research on trust and distrust in links. Prabhakar Raghavan has a PhD, has authored books and research

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