Influencer

Stats to Know on Social Media Influencer Marketing

Stats to Know on Social Media Influencer Marketing Social media influencers include celebrities, bloggers, YouTubers, and everything in between. Influencer marketing has taken the digital marketing world by storm with certain influencers having an incredible reach to specific niche markets. The challenges of influencer marketing can be tough to overcome with 67 percent of companies […]

Stats to Know on Social Media Influencer Marketing Read More »

Influencer Marketing Strategy: What You Need to Know in 2020

SEO BLOG / Good To SEO

Not long ago an experimental undertaking, influencer marketing has rapidly matured, making the transition to the digital marketing mainstream as a go-to strategy. And 2020 seems destined to be yet another year of consistent growth for influencer marketing as it expands its reach into new industries, social networks, and content formats. For marketers scaling up

Influencer Marketing Strategy: What You Need to Know in 2020 Read More »

What to expect from beauty influencer marketing in 2020

SEO BLOG / Good To SEO

Clare is a Senior Beauty Analyst at Mintel, identifying key trends and developing insights impacting the beauty landscape. February 26th, 2020February 26th, 2020 Beauty influencers and the power of social media continue to shape the beauty industry. While influencer collaborations with brands continue to resonate with consumers, issues surroundingtrust and credibility could signal future challenges.

What to expect from beauty influencer marketing in 2020 Read More »

Reenactment of Revolutionary war soldiers

Influencing History On YouTube

SEO BLOG / Good To SEO

Armchair historians are not only getting people interested in the past, but they’re making money … [+] while doing so. Getty There is the old saying that “history is written by the winners,” but on YouTube a new generation of history “influencers” are sharing the stories from all sides. These armchair historians are not only

Influencing History On YouTube Read More »

Revitalize and Scale Your Content Strategy with Influencer Content (IGC)

SEO BLOG / Good To SEO

Have you realized how effective influencer content can be to cut through the online noise? Consider the reality of today’s Internet user. Every day, Internet users are bombarded with hundreds if not thousands of ads even if they don’t know it. From promoted content on social media to paid ads on search engines, there are

Revitalize and Scale Your Content Strategy with Influencer Content (IGC) Read More »

42% of Gen Z and Millennials Couldn’t Spot a CGI Influencer

Some 42% of Generation Z and Millennials who follow influencers don’t know those influencers are actually Computer-Generated Imagery (CGI), according to a research by Fullscreen. In today’s world more and more influencers are used by companies to leverage their goods and services. Unwittingly more than half (55%) have even made a purchase based on the

42% of Gen Z and Millennials Couldn’t Spot a CGI Influencer Read More »

linkedin post with advice from Dave Gerhardt on marketing

Why LinkedIn Influencer Marketing Matters for Brands

SEO BLOG / Good To SEO

When you hear about influencer marketing, you might immediately envision young, attractive individuals posting pictures on Instagram that showcase an immaculately curated lifestyle while highlighting promoted products And while this type of influencer marketing works for some businesses, types of products and brands, it doesn’t seem to make sense for others. However, that doesn’t mean

Why LinkedIn Influencer Marketing Matters for Brands Read More »

Jennifer Jacobs – Peloton to Personal Influencer %%sep%% %%sitename%%

Small Business News, women entrepreneurs / Good To SEO

The personal fitness industry has undergone as many changes as the rest. And Jennifer Jacobs is at the forefront of the industry’s latest evolution – online technology. Where people used to have to trundle to a gym to work out together, led by a fitness instructor, today it’s different. Companies like Peloton and Nordic Track

Jennifer Jacobs – Peloton to Personal Influencer %%sep%% %%sitename%% Read More »

4 Best Ways to Measure Influencer Marketing Campaigns

SEO BLOG / Good To SEO

Five years ago, it seemed that “influencer marketing” was just a business buzzword. And it was difficult to imagine that in 2019, the influencer marketing industry would be worth $8 billion. But it has happened. Today, big and small companies consider influencer marketing as a primary advertising channel. And the experts suggest that the influencer

4 Best Ways to Measure Influencer Marketing Campaigns Read More »

Influencer Marketing: A 5-step Guide for Ecommerce Marketers

SEO BLOG / Good To SEO

Social approval matters! Getting the approval of an influencer on a social channel is by far one of the best ways to build brand awareness and drive profits. Social influencers are the new celebrity endorsements that customers trust and follow. No wonder influencer marketing is considered to be one of the most profitable brand campaigns. The Influencer Marketing

Influencer Marketing: A 5-step Guide for Ecommerce Marketers Read More »