In the last few years, blockchain technology has wrapped its tentacles around almost every industry imaginable, offering itself as the bandage that can patch up almost any wound. One of those industries, known for its deep and sometimes controversial wounds, is the music industry. While technology has made it much easier for music listeners who […]
Will Blockchain Technology Be a Music Industry Savior? Read More »
YouTube has added a new integration with Eventbrite which enables users to purchase tickets for upcoming live shows direct from a video link. Source link
YouTube Partners with Eventbrite to Add Ticket Links to Music Videos Read More »
I was on holiday in Cornwall last week and a friendly shopkeeper selling me some cider, scones and pasties asked if my wife and I had been serenading our 9-month old son with the Baby Shark Song. To our eternal shame we didn’t really know the song – my wife had simply not heard of
Me & George Ezra: How an Amazon Music recommendation changed my mind on personalisation Read More »
There are a lot of lessons marketers can learn from the music industry, and in particular, how artists release their projects. Before streaming became the force that it is today, some album releases used to be more like moments in history than just another Friday album drop (sighs). From surprise releases, to experiential events, there
Music marketing: Six iconic album launches filled with marketing lessons Read More »
This week we have undoubtedly one of the most enviable job roles to have been featured in ‘a day in a life of…’. Richard Lodge is a music consultant. Got to be right up there with chocolate taster. Here’s what he gets up to, working at Mood Media. (And remember, Econsultancy Jobs is the place
A day in the life of… a music consultant for hospitality & retail brands Read More »
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music marketing strategies LEARN HOW TO MARKET YOUR MUSIC » music marketing strategies Read More »
If 15-year-old Conor were around—with curly hair down to his eyes and a sweaty Minor Threat t-shirt on his back—he would argue that marketing isn’t punk rock. And perhaps he’s right. If there’s a Dead Kennedys deep cut about long-tail keywords, I’ve not yet had the pleasure of hearing it. But, that perspective is naive.
16 Accessible and Affordable Music Marketing Tips Read More »
Instagram has added music stickers, which will enable users to soundtrack their Instagram Stories. Source link
Instagram Adds Music Stickers, Another New Creative Option Read More »
Video marketing should be an essential part of your marketing strategy in the future, if it isn’t already. 72 hours of video is uploaded to YouTube every minute. And according to Cisco, by 2021, 82% of all Internet traffic will be video! You’ll want to get in on the action. But the question is: how
11 Places to Find Royalty-Free Background Music for Marketing Videos Read More »
Earlier this year, Facebook announced a range of music licensing deals with a view to enabling users to add popular songs to their posts (particularly videos) without fear of copyright infringement. At the same time, The Social Network also flagged ‘new music experiences’ coming to their apps, which would incorporate these licensing partnerships in creative
Facebook Adds New Music Options for Videos, Including ‘Lip Synch Live’ Read More »
