How UK retailers can stand out in the Black Friday American crowd Black Friday is no longer a frenzy that only takes place in North America. British consumers have embraced the phenomenon with open arms, and sales topped a record £5.8 billion over the four days between Black Friday and Cyber Monday in 2016. This […]
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Marketing Podcast with Alison StrattenPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Alison Stratten. She and her husband, Scott, are co-authors of 4 best-selling business books, co-owners of UnMarketing Inc and co-hosts of The UnPodcast. She and I discuss their newest book, UnBranding. Their site, show, and books all represent
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Back to Podcast John Jantsch: So how do you cut through all the noise and clutter in the marketing world today? Maybe you start by unbranding. In this episode of the Duct Tape Marketing Podcast, I get to visit with Alison Stratten, the co-author of a new book called Unbranding, a book she wrote with
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