This is a guest post from Bamidele Onibalusi at Writers in Charge. How often do you feel that your.
The digital experience platform Episerver has acquired Idio, a content intelligence and predictive analytics solution that helps companies deliver.
Facebook is bringing more machine learning-driven capabilities to its ads platform to improve personalization, the company announced this week..
Nearly half of businesses aren’t investing in personalization technologies despite citing customer experience as a top priority
One would think that with more than 7,000 martech tools available to create exceptional digital customer experiences, businesses would.
Adobe announces general availability of CDP, updates to Experience Platform for improved personalization
Adobe has announced the general availability of real-time customer data platform (CDP) features, new governance capabilities and new cross-channel.
With browsers cracking down on third-party cookies, how do advertisers deliver personalized digital ad creatives in a privacy- and.
Performance marketing agency Merkle has released the latest edition of its quarterly report, the Q4 2019 Customer Engagement Report.
Everyone knows that in our digital economy, data is more valuable than oil. But it’s what you actually do.
The proliferation of digital, content-driven devices and channels (mobile, smart TVs, social media, etc.) have reinforced a notion that.