Respond

How to Effectively Respond to an RFP to Secure New Business

Stay Organized With Boilerplate Copy and Templates on File Responding to RFPs gets easier and faster after you have practice writing a few proposal responses. Once you spend some time writing your scope of services, company background, case studies, etc., you can refer to these for use in future projects. The key to repurposing these […]

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How Brands Can Respond to Rising Risks of Boycotts

geralt / Pixabay Consumers are more inclined to boycott businesses than ever. Reasons for boycotts are numerous. Boycotters might accuse companies of being racist, unpatriotic, anti-family, anti-LGBTQ or politically wrong-headed. They sometimes base their charges on false information. Most recently, businesses have become boycott targets because they or their CEOs, support – or at least

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Goo Hye Sun’s legal reps respond to Oh Yeon Seo’s legal action for Ahn Jae Hyun affair defamation

Goo Hye Sun‘s legal representatives have responded to Oh Yeon Seo‘s legal action against her.As previously reported, Oh Yeon Seo is taking legal action due to Goo Hye Sun’s allegations about her legal husband Ahn Jae Hyun having an affair with a co-star from his upcoming drama ‘People with Flaws‘. Her label stated, “The claims that Goo Hye Sun

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Six ways brands can respond to the “demetrication” trend in social media – Econsultancy

Digital marketing is, on paper, all about metrics. Never before have marketers had access to so much data and the ability to track and monitor their campaigns, often in real-time no less. But some of the decisions marketers make, particularly in the world of social media, are based on public metrics that could be going

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How to Respond to a Copyright Infringement Notice

Product descriptions, product photos, blog posts: All are automatically copyrighted in the U.S. Using them without permission is illegal and subject to large penalties. Copyright infringement is a serious issue that could cost a business as much as $150,000 per instance. If your business receives an infringement notice, take it seriously. Aim to settle if,

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Why SKAGs Are No Longer a PPC Best Practice (and How to Respond)

The worst-kept secret, once upon a time Step into my time machine, and let us take a journey. It’s 2015. You’re studying PPC best practices, looking for ways to level up your SEM campaigns and boost ROI from Search. You stumble upon a “hack” for optimal keyword performance, your elusive unicorn: the SKAG (Single Keyword

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