schema

Schema 101 How To Implement Schema Markup To Improve SEO Results

What is Schema Markup & Why It’s Important for SEO

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); Schema markup, found at Schema.org, is a form of microdata. Once added to a web page, it creates an enhanced description (commonly known as a rich snippet), which appears in search results. Top search engines – including Google, […]

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searchcap header v2 scap

Google job schema, Google mobile first & the SEO movie

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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