spatial

What advertising means in the age of spatial computing – Econsultancy

Advertisers today are starting to look towards technologies such as virtual and augmented reality (VR and AR) as a way of getting closer to their customers and delivering those all-important immersive experiences. Buoyed by investments that the likes of Google, Facebook and Apple are making in both hardware and software, there is some degree of …

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A day in the life of… CEO at a spatial analytics startup

This week we are spending a day in the life of Caroline McGuckian. McGuckian is an agency stalwart turned tech entrepreneur, now working as CEO at Meshh, a spatial analytics startup. Find out why she compares her current role to being one of Peter Pan’s Lost Children… (And remember, if you have itchy feet, you can …

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