Statistics

10 Search Behavior Statistics You Need to Know!

10 Search Behavior Statistics You Need to Know!

Understanding how people use search engines is essential for organic growth. SEO (search engine optimization) is a combination of optimizing your digital content for machines and people. But how does the typical user leverage search engines? In this video, I’ll share 10 important search behavior statistics you can use to optimize your connect. Video Transcript: …

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Podcast Statistics for 2020 – Charts and Data

Podcast awareness and listening continue to rise in the United States, driven by an explosion in new podcast programming, and consumer adoption of “smart speakers” like Amazon Echo and Google Home devices. 2020 podcast statistics from Edison Research and Triton Digital were recently released as part of the annual study: The Infinite Dial. This study is …

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The Top 19 Business Blogging Statistics for 2020

The Top 19 Business Blogging Statistics You Need to Know in 2020

Does your company website have a business blog. Are you actively publishing to it or is it an after-thought?Don’t have one yet? It’s time to join the club. Blogging is increasingly critical to marketing success, and allows your brand to connect with its potential customers. I hope that these business blogging statistics will help you …

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linkedin statistics 2020

20 LinkedIn Statistics That Matter to Marketers in 2020

This year’s LinkedIn statistics paint a rosy picture, and we’re not surprised. While people keep their eyes on the big-name platforms for signs of saturation, user alienation, and stagnation, LinkedIn continues to own and grow its valuable niche. (Microsoft reported that LinkedIn’s revenue grew 24% in Q2 2020.) If you’re in B2B marketing, we have …

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The Top 19 Podcast Statistics You Need to Know in 2020

The 19 Eye-Opening Podcast Statistics You Need to Know in 2020

I just spent the last few days at Podfest Expo in Orlando, Florida, which is considered the largest conference for independent podcasters in the world (note: Podcast Movement is probably the largest podcast conference dedicated to podcasting, but not necessarily focused on independent podcasters like Podfest Expo). While podcasting has always been seen as a …

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pinterest stats: monthly active users

28 Pinterest Statistics Marketers Should Know in 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Together, they’ll give you a sense of how Pinterest’s user stats compare with other platforms, which advertising tools drive the best ROI, and what’s trending in search. More than …

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B2B Content Marketing Statistics: 2020 Benchmarks

B2B Content Marketing Statistics: 2020 Benchmarks

Content marketing has become a critical element of B2B marketing strategies. And for good reason: It can help build brand, authority, and awareness. Not to mention leads. A well planned content marketing strategy—incorporating whitepapers, blogs, social posts, infographics, videos, etc.—is critical for reaching and leaving an impact on your target audience. If done correctly. What …

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