buoyant

Industry buoyant despite challenging environment – Econsultancy

Entrants are ranked by fee income from digital activities in the UK, with IBM iX and Atos Digital Services second and third respectively, an unchanged top three. The report shows fee income of the Top 100 up 15% on 2018, in line with Tech Nation figures showing the UK’s digital tech sector is accelerating 2.6x faster […]

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Amazon marketing channel more buoyant than Google and Facebook — new research from ClickZ

The Age of Amazon: Maximizing the B2C Marketing Opportunity has also found that only 15% of marketers agree they are using Amazon Marketing Services (AMS) to its full potential, while only 17% say they have a fully defined AMS strategy. The report is based on a survey of more than 250 North America-based business-to-consumer marketers

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