On this episode of the Dot Com Lunch, I explain how a school use internet marketing methods to increase their fund raising, and why it’s important to start a Go Fund Me campaign to raise money to buy a coach for a billionaire. Anyone is welcome to join us for the Dot Com Lunch. Please […]
Tumisu / Pixabay As a business owner, most likely you’ll be asked for donations to charitable events and organizations from time to time. While your heart might be in the right place, you probably can’t afford to donate to them all. But how do you decide if your business should give to charity? Should you
How to Decide if Your Business Should Give to Charity (and How Much) Read More »
Serial investor Jing Sun is interested in creating a new way of charitable giving. Even though the industry has already changed a lot by way of websites that connect you with charitable causes and even social media campaigns that easily allow you to donate money, Sun wants to take it a step further by way of the
It’s hard to imagine the search community evolving as it has without the support and active participation of Matt Cutts. Those newer to search marketing may never have had the opportunity to meet Google’s Distinguished Engineer and get to know what a thoughtful, kind and open participant he was with the SEO community in particular.
Charity selected for 2018 Search Engine Land Awards Read More »
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
Chart of the Day: A survey of the effectiveness of organic and paid activities for charities including benchmarks for paid media, social media, and email marketing This isn’t brand new research, but since I know we have a fair few members who manage digital marketing for not-for-profits and charities I thought I would share it since
Not-for-profit and Charity digital marketing statistics Read More »
LuLaRoe is no stranger to controversy. But the multilevel marketing women’s clothing company has really stepped in it after a battle with the National Down Syndrome Society (NDSS) over a shocking video that mocked the disabled. Attempts to spin the controversy are challenging at best. The company faced significant bad press during 2017, whether for
Down Syndrome Charity Dumps LuLaRoe After Shocking Video Read More »
Since 2014, WebDevStudios (WDS) has participated in holiday charity fundraising, either by raising money company-wide or by creating a charity challenge in which teams compete to raise the most money for their selected nonprofit. Here are our charity fundraising stats from 2014 to 2016: $2,390 donated to Code for Progress $1,160 donated to Open Sourcing
‘Tis the Season for Holiday Charity Fundraising! Read More »
