deindex

Want More Traffic? Deindex Your Pages. Here’s Why.

Most people are worried about how to get Google to index their pages, not deindex them. In fact, most folks try and avoid getting deindexed like the plague. If you’re trying to increase your authority on search engine results pages, it can be tempting to index as many pages on your website as possible. And …

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How long does it take to deindex low-quality or thin content published by accident? [case study]

I had an e-commerce company reach out to me earlier in the year for help. They wanted to have an audit completed after making some important changes to their site. As part of our initial communication, they prepared a bulleted list of changes that had been implemented so I would be aware of them before …

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Canada’s Supreme Court orders Google to de-index site globally, opening door to censorship

The Canadian Supreme Court has ordered Google to de-index an e-commerce site globally. This sets a disastrous precedent that opens the door for other governments (and private parties) across the globe to try to control or censor Google’s search results. The case was Google Inc. v. Equustek Solutions. The plaintiff, a small tech company in British Columbia, …

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