Reading time: 5 mins Faced with disruptive competition, what can an established brand do to protect its franchise? Using data from Kantar’s BrandZ database we will explore what makes a brand disruptive in the eyes of potential customers and what legacy brands can do to fight their corner. Challenging times For all the hype surrounding […]
To grow both Disruptors and Defenders must play to their own strengths Read More »
Financial services has arguably experienced one of the highest levels of digital disruption of any industry. From banking and payments to lending and insurance, no part of financial services has been left unscathed and hundreds of billions if not trillions of dollars is up for grabs. But the upstarts that fueled the disruption that put
the disruptors become the disrupted – Econsultancy Read More »
From the impact of machine learning to the potential of augmented reality – digital technologies can revolutionise businesses across a broad range of sectors. Indeed, Econsultancy’s ‘Learning from Digital Disruptors’ report suggests that disruption can come from anywhere. This means that alongside digital services that aim to disrupt entire industries (e.g Airbnb or Uber), disruption
Four characteristics shared by digital disruptors – Econsultancy Read More »
Innovators & Disruptors: The 2019 Tech 25 Washington Life Magazine The local entrepreneurs leading the charge on national and global innovations. In recent years, the Washington metropolitan area has consistently ranked … Source link
Innovators & Disruptors: The 2019 Tech 25 – Washington Life Magazine Read More »
