FineTuning

Fine-Tuning Your Conversion Points: Strengthening CTAs

You have great content with solid SEO and a nice hook to get eyes on your page, but that’s not translating to conversions. What gives? Before you scratch your head and go back to the drawing board – or give up completely – take a critical look at your conversion points and how clear your […]

Google Ads unveils several fine-tuning controls for bidding strategies

SEO BLOG / Good To SEO

The ability to set conversions actions at the campaign level was among the announcements at Google Marketing Live 2019. Google unveiled several updates around bidding controls at Google Marketing Live this week that marketers will want to be on the lookout for as they roll out into accounts over the coming weeks and months. Set

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