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Oreo Becomes the Latest Brand to Follow Healthy Trend, How About Your Business?

Mondelez International (NASDAQ:MDLZ), the company behind Oreo and other popular snacks, sold under the Nabisco brand, is branching out into healthy food. The company’s new brand is called Vea. Products sold under the brand include snacks like crackers and bars that include natural and healthy ingredients like quinoa and sweet potatoes. The products also include […]

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Does Your Startup Need to Lobby? Don’t Follow Google’s Playbook

Marketing, SEO BLOG / Good To SEO

Google’s been looking to influence the world even more than it has. According to a Wall Street Journal story, the company has regularly pays professors at top universities — $5,000 to as much as $400,000 — to create research that bolster’s Google’s views to government regulators. Influence is incredibly important in business. You want to

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Could McDonald’s Ordering Kiosks Set Trend Small Businesses Will Follow?

Franchise, Publisher Channel Content, SEO BLOG / Good To SEO

The home of the Big Mac is enjoying a comeback of sorts, after many observers started writing off McDonald’s as a dying brand. McDonald’s stock hit an all-time high in 2017 as investors continue to show confidence in CEO Steve Easterbrook, who took over the company in 2015. The company’s stock price jumped 26 percent

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