Gone are the days were without a strong marketing presence, your business or your firm could succeed and flourish. This world has radically transformed, and self-promotion has become the key to success. There are several sources through which you can boost your product or services. If you are not actively marketing your business properly, it […]
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Are you fully leveraging the potential that sweepstakes marketing has for your business? No marketing activity should be created and executed on-the-fly. Especially if you want it to help you reach specific social media marketing goals. Not that you can’t, or shouldn’t, pivot quickly to react to trending topics and capture the online wave if
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It’s easy to fall into a routine with your email marketing. You find that special blend of herbs and spices that kicks your emails into success and you coast along. No shame here—we all get complacent sometimes. But, with an industry like email marketing, you have to stay sharp to keep ahead of the curve.
Google’s John Mueller recently advised against blindly following what big sites do when it comes to SEO. This topic was addressed in a Reddit thread in which a person asks whether they should listen to Google’s advice or follow what big sites are doing. In particular, this question referred to canonical tags for pagination. The
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If you are an internet entrepreneur or online advertiser, you must have heard of pay-per-click (PPC) marketing model. This is the online advertising model where advertisers get charged a fixed or variable rate when internet users click on their ads. Both advertisers and web publishers rely on PPC to make money online. It is also
3 PPC Marketing Campaigns Businesses Should Follow in 2018 | Read More »
Google updated the no-follow attribute on Tuesday 10th September 2019 regarding which they say it aims to help fight comment spam. The Nofollow attribute has remained unchanged for 15 years, but Google has had to make this change as the web evolves. Google also announced two new link attributes to help website owners and webmasters
In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned. Source link
The Marketing Mentor Podcast: Follow up: How to do it Read More »
Not following up with a contact you meet—is like not watering a seed that would otherwise sprout into an apple tree. Whether you’re back from CFC and still haven’t gotten to that stack of cards (you know who you are), or you network often but follow up spottily, these interviews are for you. I joined
Law firms certainly don’t have it easy. There are a lot of different bases to cover when it comes to successfully running one, and that’s before the actual legal proceedings get underway. You need to know how to manage your finances, how to hire the correct staff and how to set up your online profiles
Reading time: 3 mins As we contemplate possible futures for marketing research, it’s “Follow the data!” MR has traditionally helped sellers connect with buyers. Today’s connected consumer is changing this relationship – and thus the role of MR and its integration with other functions in the organisation. Some consumer behaviour has always been routine, but
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