Monetization

Facebook Showing Huge Monetization Potential for Non-News Feed Apps

According to Rich Greenfield, media and technology analyst at BTIG, Facebooks is starting to show huge monetization potential for apps that are not the news feed. “The reality is that as you look out more broadly over the next few years Facebook has got a lot of different initiatives that are at the very early

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Beyond Youtube: Video Hosting, Marketing, and Monetization Platforms, Compared

Posted by AnnSmarty A few weeks ago I did a step-by-step article on building up your YouTube presence. When writing the article, I immediately had a follow-up idea on expanding my tips beyond YouTube. Since then, some of the comments have confirmed the need for this follow-up. The increasing interest in video marketing and diversifying

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YouTube Addresses Monetization Gripes, Is Your Small Business Effected? – Small Business Trends

In trying to get rid of materials its advertisers deemed offensive, YouTube instituted policies that hit small creators hard by demonetizing their channels or certain content. Some of these creators include small business owners who had come to rely on YouTube as a major part of their revenue. Months later, YouTube CEO Susan Wojcicki addressed

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Facebook Adds New Monetization Opportunities for Creators, Tapping into the Platform’s Strengths

Facebook knows that for its video efforts to gain real momentum, it’s going to need influential users to come on board. Twitter found this out the hard way through the failure of Vine, which largely came down to lack of opportunity for monetization – or, really, more opportunity for those creators elsewhere (i.e. YouTube). Once

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YouTube Adds New Live-Streaming Tools, Including Monetization Options

As Meerkat rose and fell, Periscope grew its offering, and eventually Facebook stepped into live-streaming, the online video leader, YouTube, stayed relatively quiet. YouTube did have various live-stream options available, but as users shifted into this new, immediate, ‘live-stream from anywhere’ trend, YouTube didn’t seem too concerned about taking part. That is, until YouTube rolled

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