SocialMediaNews

Facebook Considering Currency-Backed Stablecoins For Libra

Following the departure of several major backers of Facebook’s Libra cryptocurrency, Reuters is reporting the social media giant is considering a compromise. Initially, Facebook proposed a synthetic unit for the cryptocurrency. The company’s efforts have been met with widespread suspicion and criticism from governments around the world. In what is no doubt an effort to …

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How Wendy’s Innovated the Digital Journey To Improve the Customer Experience

“Speed and convenience and really driving consistency of operations are core themes,” says Wendy’s CEO Todd Penegor. “You think about how you can continue to drive speed. The digital journey is a big one. How do we drive folks into mobile ordering? How do we drive awareness on mobile ordering? What we do see is …

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Like Libra But Without Facebook

In the wake of reports that Facebook’s Libra currency is losing backers, Mashable is reporting that OpenLibra is being positioned as an alternative, “an open platform for financial inclusion. Not run by Facebook.” The new cryptocurrency was announced in Osaka, Japan at the Ethereum Foundation’s Devcon 5 conference. The currency will share the same Move …

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Facebook Libra Backers Back Out

A week ago we covered a Wall Street Journal article highlighting potential trouble for Facebook’s Libra cryptocurrency, as multiple backers were reconsidering their commitment to the project. Fast-forward a week and things have only gone from bad to worse. As Bloomberg reports, PayPal was the first to announce they were leaving on October 6, with …

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Libra Currency Backers Reconsidering Involvement

The Wall Street Journal (WSJ) is reporting that financial backers of Facebook’s cryptocurrency, Libra, are having second thoughts. According to sources familiar with the situation, Visa and Mastercard—both members of the Libra Association created by Facebook to oversee the project—are having doubts about continuing to back the currency amid criticism from various governments. Neither of …

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Reddit Announces New Rules to Fight Bullying and Harassment

Shortly after Twitter announced new measures to protect users from online abuse, Reddit has unveiled new rules designed to help moderators combat bullying and abuse on their platform. Reddit moderator landoflobsters, explained the new policy in a post to /r/announcements. In the post, landoflobsters detailed how the previous policy required bad behavior to be “continued” …

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Twitter Rolls Out Direct Message Anti-Abuse Feature

After a month and a half of testing, Twitter is rolling out a spam and abuse filter for Direct Messages (DM), according to a report by TechCrunch. The new filter is designed to protect users from seeing unwanted graphic images or abusive content. The filter does this by adding a new view to the Additional …

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We’re 99% NOT Social Media or Location Check-Ins

“We’re 99 percent not social media or location check-ins,” says Foursquare Labs CEO Jeff Glueck. “We are rather a location technology platform that helps other companies with location technology, marketing tools, analytics tools, and the like. We’re actually more ubiquitous than ever. We are like a location layer underneath, an Intel Inside for location. The …

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B2B Influencer Marketing Adds Up To Nurture and Ultimately Conversion

“We co-create content with (B2B Influencers) in concert with brand messaging,” says TopRank Marketing CEO Lee Odden. “So now instead of people just ignoring the press release we actually have storytelling happening with these different voices. You have this intersection of one or two or three or four influencers talking about this topic and those …

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View Velocity Is The Secret To Ranking On YouTube

“To determine rankings on their platform, YouTube uses a metric called the View Velocity,” says HubSpot SEO expert Braden Becker. “The View Velocity metric measures the number of subscribers who watch your video right after it’s been published. The higher your videos view velocity the higher your videos will rank. YouTube also accounts for the …

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Zuckerberg Connecting Whatsapp, Instagram, and Facebook. What Could Go Wrong?

“Typically, you separate great brands to create enterprise value,” says Scott Galloway, a Professor of Marketing at NYU Stern School of Business. “Mark Zuckerberg is trying to encrypt the backbone between WhatsApp, Instagram, and the core platform Facebook, such that he has one communications network across 2.7 billion people or the population of the southern …

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Founders Syndrome Is a Real Thing, Says Craigslist Founder

“I wasn’t temperamentally suited to be CEO or really any kind of manager,” says Craiglist founder Craig Newmark. “So I was thinking maybe it is time to step down. I had also read about something called founder syndrome where somebody who’s good at starting something is really terrible at keeping it going. The biggest lesson …

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