Over the last several years, we’ve seen the typical search engine results page (SERP) change a great deal. It was once primarily a list of blue links. To that, we’ve seen direct answers added — sometimes replacing a list of links entirely. We’ve seen video answers added, we’ve seen the advent of the local pack, […]
What will the SERP of tomorrow look like? Four changes to prepare for today Read More »
As automation and other technological advances change the way industries do work, employers are finding they need employees equipped with a mix of technical and communication skills. This is a noticeable shift. Students graduating with STEM majors have, until recently, been seen as more marketable than their liberal arts counterparts, with some experts even wondering
Universities Need to Prepare Liberal Arts Students for a Tech-Enabled World Read More »
Internet usage on mobile devices has been gaining on desktop computers for years. In 2018, mobile usage is expected to top 51% of all internet access. It should come as no surprise that Google has been watching these trends and has begun rolling out its response to the shift from desktops to mobile devices, namely
Five Things Businesses Must Do To Prepare For Mobile-First Indexing Read More »
Montville — With a judge granting another month-long continuance in the case against school administrators accused of failing to report classroom slapboxing last fall, their attorneys pledged to take the fight before a jury if necessary and school officials buckled down for what could be months without a resolution. State police in April arrested Superintendent Brian Levesque,
Search engine optimization is evolving at lightning speed. As 2016 begins to wind down, it is time to examine the digital marketing landscape for the upcoming year. There have been numerous developments in SEO over the past 10 months. A lot of the prominent trends of 2016 will continue and grow in 2017. As Google’s
The great advantage to working for yourself as a professional blogger is that, for the most part, you get to set your own schedule. You can set your own hours, if you want to set hours at all, and you don’t have to ask a manager for approval when you want to go on vacation.
As the year comes to a close, marketers have begun to wrap up their current campaigns and set their sights on the new year. And if 2018 has shown us anything, it’s that the rapid pace of advancements in marketing tools and strategies won’t slow down anytime soon. To keep pace, marketers need to know
5 SEO Trends to Help Marketing Leaders Prepare for 2019 Read More »
Entrepreneurs tend to be optimistic by nature. As the year 2018 ends and 2019 begins, there is ample reason for many entrepreneurs to feel good about the future. The latest signs of an improving economy were strong enough to help persuade the Federal Reserve to raise interest rates recently—for the first time in nearly a
Hope for the Best But Expect the Worst: 4 Ways to Prepare for the Coming Recession Read More »
All entrepreneurs strive to achieve exponential growth in their startups. Companies like Uber, Snapchat and Oculus Rift grew their business from scratch to over one billion dollars in just two years or less. But scaling a business up so fast can be incredibly stressful. This is not a problem that only unicorn startups like Uber
Tech giants like Google and Facebook continue to invest time, money and energy into the development of their algorithms. As a result, search engine optimization (SEO) trends and marketing tactics are constantly changing. Meanwhile, e-commerce businesses that already have SEO marketing strategies in place need to also adapt to these changes if they want to
Four E-Commerce SEO Trends To Prepare For In 2019 Read More »
