Snapchat is rolling out new options for advertisers, allowing them to run ads as long as three minutes. The new ad units, called extended play commercials, can still be skipped after six seconds like other Snapchat ads. Extended play commercials will be displayed as mid-roll ads, similar to shorter Snapchat commercials. The extended play format […]
Snapchat Lets Advertisers Run Video Ads Up to 3 Minutes in Length Read More »
Have you ever noticed that you always seem to be thinking or worrying about the same old things in your business? There Just Might be a Business Book for That Since 2008, I’ve read and reviewed well over 300 business books. In fact, I’ve read and reviewed so many books, that whenever someone asks me
Read These Top Business Books to Run Your Business Like a Boss Read More »
Do Employers Run Background Checks on Social Media? With social media being such an integral fabric woven into today’s society, it’s difficult to escape the influence of websites like Facebook, Instagram, Linkedin, and others Whether for better or worse, social media has revolutionized the way we interact and share information online. Posting lots about your
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Facebook announced on Thursday that it will be implementing a limit on the number of ads a Page can run at the same time. To prepare advertisers for the limitations, coming mid-next year, the company is releasing a new version of its Marketing API that includes an Ad Volume API to show the volume of
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White Hash Symbol Shape on Wooden Floor Against Blue Wall with Copyspace 3D Illustration Getty Social media is not just a numbers game. It’s also not about a robot finding followers or even going viral. In the end, every company big or small has to learn the basic principles behind why people even pay attention
Here’s The Mantra You Should Use to Run All Social Media Platforms Read More »
There is no absolute how-to guide for social media marketing because every business is different, every audience is diverse, each audience’s experience is different, and platform algorithms often make organic reach difficult. Every marketing plan has different goals — conversions, engagement, brand awareness, etc. — and every goal needs a different strategy aimed at a particular audience.
Broomfield, CO: Bike Shop SEO, announces the launch of NoDrop a free community for committed dealers to help each other accomplish business and personal goals through monthly online meetings. Here’s how it works: Each group will contain 8 dealers of various sizes. That way dealers can learn from dealers who might be a few steps ahead
On is a Swiss running shoe company that delivers gravity-defying footwear. On shoes are sported by runners around the globe and have developed a true fan following. They’ve done an outstanding job of building a great product and a tight-knit community, using Campaign Monitor to supercharge both of them. Last year, On sent a thoughtful and
How On Used Email Marketing to Run a Successful Thank You Campaign Read More »
A SWOT analysis is a useful technique to evaluate a new project or objective your business faces, or your business as a whole.
How to Run a SWOT Analysis for Your Business [Template Included] Read More »
How can you come up with a fast and surefire way to generate huge audience engagement on social media? Put together a social media contest or giveaway! There’s not much that compares to the excitement customers get when winning something, and it can be a great way for your brand to stand out from the
