A driving force behind my marketing career over the past few years has been “Help the world, one business owner at a time.” So I’ve made it my mission to not only help businesses better their SEO practices, but also help the owners understand what SEO truly is. Sadly, misinformation about the field of SEO […]
Setting Local SEO Expectations: 3 Points To Hit Early And Often Read More »
Posted by TheMozTeam This post was originally published on the STAT blog. Whether you’re tracking thousands or millions of keywords, if you expect to extract deep insights and trends just by looking at your keywords from a high-level, you’re not getting the full story. Smart segmentation is key to making sense of your data. And
A guide to setting up your very own search intent projects Read More »
Marketing Podcast with James FellPodcast Transcript Today on the podcast I chat with James Fell. Fell is a health expert and author of several books, including, most recently, The Holy Sh!t Moment: How Lasting Change Can Happen in an Instant. As a college student, Fell was overweight, failing classes, and in debt. His sudden epiphany turned
Setting the Stage for a Moment of Awakening [Podcast] Read More »
Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Klaviyo. Klaviyo is a platform that helps growth focused e-commerce brands drive more sales, with super targeted, highly relevant email,
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One of the biggest problems faced by small businesses is consistent cash flow. A US Bank study found that cash flow problems account for why 82% of small businesses fail! It’s understandable; many people who start businesses do so because they have a passion, not business experience. They want to fix a problem they see, or
Prevent Cash Flow Problems By Setting Up These Processes Read More »
This is the second part of a three-part blog series. In this blog series, I’m focusing on the three questions I’ve been asked the most over my 20 years in various research consulting roles at MaritzCX. Last month I answered the question: “How do I increase response rates? Should I shorten my survey?” You can
Setting goals is setting yourself up for success. Goals keep us in the moment and in the game, keep us focused on our why, keep us working when it’s not so fun, when we’re feeling that grind. But how do you set goals that actually work? How do you take them from nebulous to doable?
Marketing with Clarity & Confidence: Setting Goals [Podcast] Read More »
This is part 2 of a Cassandra Cluster Tutorial series. Part 1 used Vagrant to setup a local Cassandra Cluster and installs Cassandra on boxes. Part 2 installs Cassandra Database SSL support and configures Cassandra nodes with SSL. Later parts of this Cassandra Cluster tutorial series will setup Ansible/ssh for DevOps/DBA tasks, use Packer to create EC2 AMIs and instances, and
I read a post on Facebook yesterday. One dude shared how he would do whatever it takes to reach a specific money goal this year. Another dude commented how he made over a million dollars last year, and his life had not changed much. Of course. Money does not change your feelings, beyond paying bills
Google Shopping ads are a key ecommerce advertising option. Consumers are accustomed to seeing them on search engine results pages. But how do you get your Shopping ad to stand out? What if you could get custom offers featured on your listing, such as this example from Bowflex, below? Listings for Bowflex’s Max Trainer M6
