Writing this article has me thinking of Goldilocks and the Three Bears. You’ve got Goldilocks looking for the right home to crash. Ultimately, she has to make a critical life decision between the temperature quality of hot, cold, and ‘just right’ porridge. Identifying the right engagement platform can feel very similar. If you’ve been using […]
How to Know If It’s Time to Switch Your Engagement Platform Read More »
(It’s Because Their Needs Outgrow System Capabilities) When speaking with leading enterprise marketers who chose to re-platform, many expressed the need to change their marketing automation system due to issues with vendor support, price, performance, scalability and sometimes their own ability (or inability) to work with IT. Looking at the underlying issues we found, you
Why do Marketers Switch Marketing Automation Solutions? Read More »
Twitter has announced that it will let users opt into a chronological feed of tweets, as opposed to the algorithm defined 'best tweets first' process. Source link
Twitter's Adding a New Option to Switch Back to a Reverse Chronological Timeline Read More »
Microsoft (NASDAQ: MSFT) just announced it is replacing the classic desktop Skype (7.0) with a host of new features which resemble the mobile version. With Skype 8.25, Microsoft says it has improved the usability and performance to help users stay connected. The move to 8.25 comes a little over a year after Microsoft made Skype
Small Business Users Have Until September 1 to Switch to Skype 8.25 Read More »
The #MarketingMinds series share real-world stories from marketers showing how digital marketing has helped them develop their careers or businesses. Marketing Mind: Stacey Bird I’m Stacey. I created my own brand called Little Switch. I am a content marketer working freelance with small businesses. What is your background in Marketing, and how did you come to
Ever since announcing Instagram Business Profiles in 2016, brands have asked, “should I switch to an Instagram Business Profile or keep my personal account?” For a lot of organizations, converting their account was an easy decision. In fact, there are over 25 million business profiles connected at the moment. However, some brands are on the fence because
Why & How to Switch to an Instagram Business Profile Read More »
If you still haven’t made the switch to an Instagram business profile, now is the time. An Instagram business profile gives you access to more Instagram features – and it’s easy for anyone to convert their personal profile to an Instagram business profile (even if you’re not actually a business). Plus, since you can now
6 Reasons Why You Need to Switch to an Instagram Business Profile Read More »
In a weak job market, it’s common for employees to stay put and not switch jobs for obvious reasons. That is no longer the case. According to a Bloomberg employment report released last week, 2017 was the fourth year in a row the U.S. added at least 2 million more jobs, including an estimated 190,000 workers in December. Now that we’re in a strong
It seems that Facebook’s still looking for ways to address its ‘context collapse’, the decline in personal sharing on the platform which has been in effect over the last few years. Back in 2016, The Information published a report which suggested that overall sharing on Facebook had fallen 5.5% between mid-2014 and mid-2015, with sharing
Facebook Looks to Prompt More Personal Sharing as Conversations Switch to Messaging Apps Read More »
I remember a time when money made me cringe. I would freelance so many projects for free, simply because I was too scared to ask if they’d pay me. That’s hours and weeks and months of free work, all because I somehow couldn’t muster the confidence to say, “What is the compensation for this project?”
