generate leads

4 Tips for Developing Employee Advocacy in Your Business

4 Tips for Developing Employee Advocacy in Your Business Social media is often seen as something to be managed by the marketing team. They might set up a Facebook page or a Twitter profile and use it to promote the business. This can certainly help you generate some brand awareness online, but is this one-to-many […]

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Qualified Leads

How to Generate Leads With Your B2B Website

In my consulting practice, one common complaint I often hear is “I don’t get leads from my website.” Many clients come to me thinking that generating leads from their website is a pipe dream.   According to HubSpot, in 2016 65% of marketers say generating traffic and leads is their top challenge. However, there are numerous

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