translation

How best to grow your markets by translation and localization

Many businesses make the mistake of plunging ahead without due attention to translation quality or write something that proves offensive to the local mindset Often the most cost-effective way to grow your business is by entering foreign markets. But that’s easier said than done. One relatively low-cost key to foreign expansion is successful translation and localization: …

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The Seven Best Multilingual/Translation Plugins for WordPress (2019)

Home / Plugins / The Seven Best Multilingual / Translation Plugins for WordPress (2019) By Colin Newcomer Last updated: May 5, 2019 A lot of work goes into producing top-quality content, so doesn’t it make sense for that content to reach the widest possible audience? While English is the most widely used language on the …

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WPML, qTranslate or Polylang – Which to Choose and Why? (2019)

Home / Plugins / WPML, qTranslate X or Polylang – The Three Most Popular Multilingual WordPress Plugins Compared (2019) By Joe Fylan Last updated: March 31, 2019 If you want to publish your content in more than one language, the most common approach is to create a multilingual website. As you’d expect, WordPress boasts a …

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How to integrate SEO into the translation process to maximize global success

When expanding internationally, there is common misconception that SEO, and in particular technical SEO, should be done once the website has been built. However, by implementing any SEO recommendations after a website has been translated, there could be extensive rework which will delay a website launch and impact on budgets. There are also some aspects …

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6 common international SEO fails and how to avoid them

If you already run an international website or have international expansion on your road map, there are several common SEO issues which can hold back your success. In this article we’ll look at six international SEO mistakes that you could be making, to help you look out for and avoid them on your site. Domains One …

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GoingGlobal EmailMarketingLocalization

Getting Started With Email Marketing Localization

There is a common belief that the Internet’s language is English by default. The truth is that 70% of Internet users, even if they do understand English, are in fact non-native English speakers. In the “Can’t Read, Won’t Buy” report, Common Sense Advisory found that 75% of customers prefer to purchase products when targeted in …

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