Affect

10 Things that DO NOT (Directly) Affect Your Google Rankings – Whiteboard Friday

Posted by randfish What do the age of your site, your headline H1/H2 preference, bounce rate, and shared hosting all have in common? You might’ve gotten a hint from the title: not a single one of them directly affects your Google rankings. In this rather comforting Whiteboard Friday, Rand lists out ten factors commonly thought […]

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Cash Is About to Become Obsolete–and It’s Going to Severely Affect Your Company

How often do you find yourself paying with cash, writing checks, or interacting with bond certificates? Because a reality is soon approaching where money will be stripped of its tangibility, and digital currencies will emerge as the sole units for financial exchange. Cash been under attack for a while, and now it’s intensifying. E-wallets replacing

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How Will Changes in Google AMP Results Affect Your Newsroom?

The following is a guest post from Chelsey Heath, the news SEO strategist for Trisolute Software’s News Dashboard. Guest posts do not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. In the world of the Google search engine results pages, or SERPs, there’s a new gold standard: Google’s accelerated mobile articles.

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Color Psychology & Web Design: How Your Colors Affect Your Visitors [Infographic]

No matter how you look at it, the colors you choose to use, both in your overall branding elements and content, matters. Different colors can trigger different emotions, and can help, or hinder, your capacity to stand out. Are you in the process of choosing a color scheme for your new website? Perhaps you’re wondering

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Will Rising Auto Insurance Rates Affect Your Business?

You may have noticed your car insurance rates go up at your last renewal, even if you’ve had no new accidents or tickets. If your rates haven’t gone up yet, brace yourself: Car insurance companies have been losing money recently, and many will have to raise premiums to remain profitable. Car insurance rates typically go

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How do return visits to a retail site affect purchase rate

Chart of the day: Research shows the power of email marketing to encourage return visits Much of the insight about how our audiences interact with us online relates to acquisition channels and conversion to sale. So, I was interested to see this research from Ecommerce personalisation platform provider Monetate which shows returning visitor behaviour related

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